Last updated: [20 May 2026]

This Privacy Policy explains how personal data is collected, used, and protected when visiting www.ludovicavaleriofoto.com.

1. Data Controllers

This website is operated by:

Valerio Elia
Ludovica Lanzafami

Contact email:
ludovicavaleriofoto@gmail.com

2. Personal Data Collected
a) Information voluntarily provided

When users contact us through the contact form, we may collect:

name
email address
optional phone number
wedding date
message content

Providing this information is voluntary, but necessary to receive a response to inquiries submitted through the website.

b) Automatically collected information

When visiting the website, certain technical information may be collected automatically, including:

IP address (where applicable, anonymized)
browser and device type
operating system
pages visited
date and time of access
referring website information

This information is used for security, technical performance, and analytics purposes.

3. Purpose of Processing

Personal data may be processed for the following purposes:

responding to inquiries and contact requests
managing client communications
providing photography-related services
improving website functionality and user experience
monitoring website performance and security
complying with legal obligations
4. Legal Basis for Processing

Personal data is processed on the following legal bases under the GDPR:

a) Pre-contractual measures

Processing necessary to respond to inquiries and requests submitted through the contact form
(Art. 6(1)(b) GDPR).

b) Consent

Processing related to optional analytics or marketing technologies activated through the cookie banner
(Art. 6(1)(a) GDPR).

c) Legitimate interest

Processing necessary for website security, technical maintenance, and essential functionality
(Art. 6(1)(f) GDPR).

5. Third-Party Services

This website uses 17hats as a customer relationship management (CRM) and inquiry management service.

When users submit the contact form, the information provided is transmitted to and processed through 17hats for the purpose of managing inquiries and communications.

This website may also use Google Analytics 4 to collect anonymized statistical information regarding website usage, subject to user consent where required.

Third-party providers may process data on our behalf under applicable data protection agreements.

6. International Data Transfers

Some third-party service providers used by this website, including Google and 17hats, may process personal data outside the European Economic Area (EEA), including in the United States.

Where required, such transfers are protected through appropriate safeguards, including Standard Contractual Clauses (SCCs) approved by the European Commission.

7. Data Retention

Personal data is retained only for as long as necessary for the purposes described in this Privacy Policy.

In general:

contact inquiries may be retained for up to 24 months
technical and analytics data may be retained according to provider settings and legal requirements

Data may be retained longer where necessary to comply with legal obligations or protect legal rights.

8. Data Security

Appropriate technical and organizational measures are implemented to protect personal data against unauthorized access, disclosure, alteration, or destruction.

However, no method of internet transmission or electronic storage can be guaranteed to be completely secure.

9. User Rights

Under the GDPR, users have the right to:

access their personal data
request correction of inaccurate data
request deletion of personal data
restrict or object to processing
withdraw consent at any time
request data portability where applicable
lodge a complaint with a competent supervisory authority

Requests regarding personal data may be sent to:

ludovicavaleriofoto@gmail.com

10. External Links

This website may contain links to external websites or social media platforms, including Instagram, Pinterest, and TikTok.

We are not responsible for the privacy practices or content of third-party websites.

11. Changes to this Privacy Policy

This Privacy Policy may be updated periodically to reflect legal, technical, or operational changes.

The latest version will always be available on this page.

Cookie Policy for ludovicavaleriofoto.com

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